About Us

Clean Life Promise, simplyO

Take a moment to think about all the diverse products we use in our daily life.

What ingredients are being used, how they affect our bodies, and how they leave traces on Earth.

simplyO’s mission is to make clean life easier to implement with healthy and sustainable products.

Think Human

We meticulously select each ingredients.
Check our “100 No List” that we do not use in our products.

100 NO LIST

Ingredients We do not use

Sterilizing preservatives/preservatives

Methylisothiazolinone, Methylchloroisothiazolinone, Phenoxyethanol, Methylparaben, Butylparaben, Sodium Methylparaben, Sodium Butylparaben, Sodium Ethylparaben, Sodium Isobutylparaben, Sodium Propylparaben, Ethyl paraben, Isobutyl paraben, Isopropyl paraben, Propylparaben, Potassium butyl paraben, Benzylparaben, Sodium Isopropylparaben, Sodium Paraben, Isodecyl Paraben, Dehydroacetic Acid, Diazolidinyl urea, DMDM Hydantoin, Methyldibromo Glutaronitrile, Benzoic Acid, Benzyl alcohol, Bronopol, Butylated Hydroxytoluene; dibutylhydroxytoluene, Sorbic Acid, Isopropyl alcohol, Benzalkonium chloride, Imidazolidinyl urea, Chlorphenesin, Toluene, Triclosan, Triclocarban, Thymol, Hexachiorophene, Butyl Hydroxy Anisole, Iodopropynyl Butylcarbamate, o-Cymen-5-ol; Isopropyl Methylphenol; Isopropyl Cresols, 5-Bromo-5-Nitro-1, 3-Dioxane, 2-Bromo-2-Nitropropane-1, 3-Diol, Glutaral, Benzethonium Chloride, Benzylhemiformal, Sodium Borate, Tetraborate, Sodium Iodate, Ethyl Lauroyl Arginate HCl, Chlorobutanol, Phenoxyisopropanol

Surfactant

Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Diethanolamine, Monoethanolamine, Sodium C14-16 Olefin Sulfonate, Ammonium Lauryl Sulfate, Ammonium Laureth Sulfate, Triethanolamine, Cocamide

Sunblock

Benzophenone-3; Oxybenzone, Benzophenone-4, Benzophenone-8, Butyl Methoxydibenzoylmethane, Octinoxate, Octisalate, Para-aminobenzoic acid

Emulsifier / Conditioning

Dihydroxyacetone, Mineral Oil, Cyclotetrasiloxane, Cyclomethicone, Colophonium, Triisopropanolamine, Petrolatum, Polyethylene Glycol, Phthalate

Etc

Nonylphenol, Diethyltoluamide, Dichlorobenzene, Lidocaine, Methyl cellosolve acetate, Microplastics, Styrene, Xylene, FD&C Blue No. 1 Aluminium Lake, FD&C Blue No. 2 Aluminium Lake, Food Yellow No. 4 Aluminum Lake, FD&C Yellow No. 5 Aluminum Lake, Tar Color, Sodium Hypochlorite, Sodium Hypochlorite, Triphenylphosphate, Formaldehyde, 1,2-Dichloroethane, Bisoctyl dimethyl ammonium chloride, Tetraacetylethylenediamine, Sodium pyrithione

Think Life

We produce all products in a Cruelty-free way without animal ingredients and animal tests.

Beauty without Bunnies

From January 2021, simplyO was officially listed on PETA’s “Beauty without Bunnies” program according to the following criteria.

We don’t do any animal experiments on all products.

We only deal with manufacturers that don’t test animals.

Animal experiments are prohibited not only on finished products but also on individual ingredients.

We are committed to keep this belief in the future.